Shimp, T. A., Andrews, J. C., & Andrews, J. C. . Advertising, promotion and other aspects of integrated marketing communication / Terence A. Shimp, J. Craig Andrews. Cengage Learning.
Trích dẫn kiểu ChicagoShimp, Terence A., J Craig Andrews, và J Craig Andrews. Advertising, Promotion and Other Aspects of Integrated Marketing Communication / Terence A. Shimp, J. Craig Andrews. Cengage Learning.
Trích dẫn MLAShimp, Terence A., J Craig Andrews, và J Craig Andrews. Advertising, Promotion and Other Aspects of Integrated Marketing Communication / Terence A. Shimp, J. Craig Andrews. Cengage Learning.
Cảnh báo! Những trích dẫn này có thể không chính xác 100%.