Marketing management for the hospitality industry :a strategic approach /Allen Z. Reich.
Includes bibliographical references (p. 515-522) and index.
Lưu vào:
Tác giả chính: | |
---|---|
Định dạng: | text |
Ngôn ngữ: | eng |
Thông tin xuất bản: |
Wiley,
|
Chủ đề: | |
Truy cập trực tuyến: | http://www.loc.gov/catdir/description/wiley037/94047535.html http://www.loc.gov/catdir/toc/onix05/94047535.html http://lib.hanu.vn/Opac/DmdInfo.aspx?dmd_id=8428 |
Từ khóa: |
Thêm từ khóa bạn đọc
Không có từ khóa, Hãy là người đầu tiên gắn từ khóa cho biểu ghi này!
|
id |
hanu-http:--lib.hanu.vn-Opac-DmdInfo.aspx?dmd_id=8428 |
---|---|
record_format |
dspace |
spelling |
hanu-http:--lib.hanu.vn-Opac-DmdInfo.aspx?dmd_id=84282021-03-30Marketing management for the hospitality industry :a strategic approach /Allen Z. Reich.Reich, Allen Z.Tiếp thịHospitality industryMarketingTiếp thịHospitality industryKhách sạnIncludes bibliographical references (p. 515-522) and index.Wiley,c1997texthttp://www.loc.gov/catdir/description/wiley037/94047535.htmlhttp://www.loc.gov/catdir/toc/onix05/94047535.html0471310123 (acid-free paper)http://lib.hanu.vn/Opac/DmdInfo.aspx?dmd_id=8428enghttp://www.loc.gov/catdir/description/wiley037/94047535.html Publisher descriptionhttp://www.loc.gov/catdir/toc/onix05/94047535.html Table of Contents |
institution |
Trường Đại học Hà Nội |
collection |
KiposHANU |
language |
eng |
topic |
Tiếp thị Hospitality industry Marketing Tiếp thị Hospitality industry Khách sạn |
spellingShingle |
Tiếp thị Hospitality industry Marketing Tiếp thị Hospitality industry Khách sạn Reich, Allen Z. Marketing management for the hospitality industry :a strategic approach /Allen Z. Reich. |
description |
Includes bibliographical references (p. 515-522) and index. |
format |
text |
author |
Reich, Allen Z. |
author_facet |
Reich, Allen Z. |
author_sort |
Reich, Allen Z. |
title |
Marketing management for the hospitality industry :a strategic approach /Allen Z. Reich. |
title_short |
Marketing management for the hospitality industry :a strategic approach /Allen Z. Reich. |
title_full |
Marketing management for the hospitality industry :a strategic approach /Allen Z. Reich. |
title_fullStr |
Marketing management for the hospitality industry :a strategic approach /Allen Z. Reich. |
title_full_unstemmed |
Marketing management for the hospitality industry :a strategic approach /Allen Z. Reich. |
title_sort |
marketing management for the hospitality industry :a strategic approach /allen z. reich. |
publisher |
Wiley, |
url |
http://www.loc.gov/catdir/description/wiley037/94047535.html http://www.loc.gov/catdir/toc/onix05/94047535.html http://lib.hanu.vn/Opac/DmdInfo.aspx?dmd_id=8428 |
work_keys_str_mv |
AT reichallenz marketingmanagementforthehospitalityindustryastrategicapproachallenzreich |
_version_ |
1752269455743778816 |